How internet marketing helped propel Obama to the White House

All of us in the online marketing business have to admire the Obama Team’s mastery of the internet as a campaigning tool for the USA 2008 Elections. “From day one of his bid for the White House, the President-Elect grasped the potential of the web to spread his message and organise party activists in a [...]

Interactive Advertising Bureau Best Practices Guidelines Spark Criticism

Wendy Davis writing for the Media Post publications stated that “the interactive advertising bureau Thursday issued best practices guidelines for online lead generation, saying its recommendations will help the industry grow while building trust with consumers. But the guidelines immediately sparked criticism by another trade group, the Online Lead Generation Association, which says the recommendations [...]

Secure Virtual Office

Is it time to update your office software, not sure what software is right for your needs. Then a Secure Virtual Office may be the answer for you. With Secure Virtual Office you can use applications like MS Office over the internet. You don’t need to have the application installed on your computer. Some people [...]

Ideal tool for communication and collaboration

If you are a Small Business, Enterprise, School, Family or group, then you may find ‘Google Applications’ as your communication and collaboration tool very effective. The Application enables users to access all communication tools even if you are low on technical resources. We highly recommend that you have a look at this tool as it’s [...]

Mozilla, a Global Community of Software Developers

Does your business need reliable and effective software? At Equilibrium, we have been trying out the software products being developed by Mozilla. This software is both inventive, sympathetic and people friendly! So have a browse… Since 1998, a group of people globally have been committed to developing‘world-class open source’ software. Innovation, openness and opportunity for the [...]

Flash Software to Create Stunning Animation for Your Business and Pleasure

Amara’s software promises a lot and delivers for novices and professionals alike. Their facilities such as the Banner Builder, Photo Animation, Menu Builder and News Ticker for Horizontal and Vertical Flash Player are a must for any business small or large looking to improve their website. The products promise that very little or no knowledge [...]

Enhance your website for less with Google’ Checkout

This is the bi-line on Google’s Checkout for AdWords. Does it do the job? Indeed! According to Google for every £1 you spend on AdWords, you can process £10 in sales for free through Google Checkout. Google states that “Every online merchant has two goals: sell more and spend less. Google Checkout is a new [...]